THE FOUNDER

The Hands Behind the Icing

 

Every celebration deserves a signature.

 

Based in Liberty Hill, Texas, and serving the greater Austin area, for Jocelynn Price, founder of Sweet P’s Cookie Treats, that signature is piped in royal icing—thoughtfully designed and created to taste every bit as exceptional as it looks. Each cookie brings together a refined artistry and unforgettable flavor, with neither ever taking second place.

 

She first began decorating cookies for her children’s birthday parties, transforming their favorite themes into something personal, meaningful, and delicious. Then came the leap in September 2022, and she created a Hocus Pocus themed set for her neighborhood. It sold out within hours and made one thing perfectly clear: that this was more than a creative hobby.

 

Today, Jocelynn transforms invitations, mood boards, and brand guidelines into bespoke edible art. Every cookie is designed, printed, and hand decorated by her, with an exacting eye for detail and an unwavering commitment to both beauty and flavor.

 

From baby showers to boardrooms, each batch is baked to be remembered—a polished, personal finishing touch to life’s most meaningful occasions.

 

“Because the best celebrations are never simply planned.

They’re considered. Down to the last crumb.”